(IN BRIEF) Zalando is rapidly scaling its Beauty business with curated assortments, creator-led content and AI-powered tools that mirror how customers shop across categories. Seventy-six percent of users already buy from multiple propositions, so features like Mix and Match and … Read the full press release →
Posted in Apparel, Fashion & Beauty, Artificial Intelligence (AI), Berlin, Business, Financial, Industrial, Internet & Online, Investment, Management, Marketing, News, Retail, Technology
Tagged 360-degree product views, AI-enhanced visuals, augmented reality, Beauty proposition, Boards, confidence boosting, customer inspiration and convenience, data and analytics, Drunk Elephant, European online Beauty destination ambition, fashion sports wellness beauty, fragrance, full-funnel campaigns, Get the Look, Henrik Vibskov, integrated shopping, Juliette Has a Gun, Kiehl’s, Laura Mercier, Local Heroes, makeup, niche brands, Olaplex, OLEHENRIKSEN, partner marketing services, premium skincare, Sophie Carbonari, Stories, sustainable growth, Trend Spotter, Virginie Duigou, Virtual Try On, Zalando, Zalando Partner Marketing Services
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