marketing

US-amerikanischer Customer-Data-Platform-Experte David M. Raab leitet ersten gemeinsamen CDP-Workshop mit b.telligent in München

MÜNCHEN, 17-Dec-2018 — /EuropaWire/ — Marketer können heutzutage auf eine wahre Flut von Daten zugreifen, stehen jedoch mehr denn je vor…

5 years ago

Infront remains the exclusive marketing rights partner for all BMW IBU World Cup Biathlon events in Germany and Norway

German Ski and Norwegian Biathlon Associations extend marketing rights cooperation for all Biathlon World Cups Salzburg, Austria, 30-Nov-2018 — /EuropaWire/…

5 years ago

Orkla’s corporate website named best in Norway by communications firm Comprend

The communications firm Comprend has ranked the websites of listed Norwegian companies, and Orkla.com has won first place for the…

5 years ago

WPP: Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency

LONDON, 28-Nov-2018 — /EuropaWire/ — WPP today announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a…

5 years ago

Volkswagen selects WPP as its lead creative partner in North America

LONDON, 28-Nov-2018 — /EuropaWire/ — Volkswagen has named WPP as its lead creative partner in North America following a competitive review.…

5 years ago

Base Element and Cognigy Announce Strategic Partnership

LONDON, 16-Nov-2018 — /EuropaWire/ — Base Element, a European digital agency, and Cognigy, a leading conversational AI platform software provider have…

5 years ago

Amerikaanse Customer Data Platform authoriteit David M. Raab leidt eerste CDP Workshop in Nederland

AMSTERDAM, 15-Nov-2018 — /EuropaWire/ — Marketeers hebben vandaag de dag meer data tot hun beschikking dan ooit, maar worstelen om…

6 years ago

Accenture acquired Stockholm-based provider of data-driven customer relationship management services Kaplan

Kaplan strengthens Accenture Interactive’s customer experience offerings and data-driven marketing capabilities in the Nordics STOCKHOLM, 14-Nov-2018 — /EuropaWire/ — Accenture (NYSE:…

6 years ago

UniCredit’s internal digital collaboration platform winner at Efma-Accenture Distribution & Marketing Innovation Awards 2018

The prestigious award was given in the "Workforce Experience" category MILAN, 22-Oct-2018 — /EuropaWire/ — UniCredit MarketPlace won the Silver award in the Workforce…

6 years ago

WPP appointed to support GSK Consumer Healthcare’s global Panadol business

LONDON, 19-Oct-2018 — /EuropaWire/ — Following a competitive pitch process, GSK Consumer Healthcare has appointed WPP to support its global Panadol…

6 years ago

Volkswagen Group appoints Holger B. Santel as head of Sales and Marketing Germany at the Volkswagen brand passenger cars

Thomas Zahn is getting ready for other assignments in the Group WOLFSBURG, 18-Sep-2018 — /EuropaWire/ — Holger B. Santel, currently…

6 years ago

80% Satisfaction Rate in Europe for Customer Data Platform Early Adopters

AMSTERDAM, 06-Sep-2018 — /EuropaWire/ — European companies that have deployed Customer Data Platforms are highly satisfied with their systems, according…

6 years ago

European Customer Data Platform Vendors Lead Industry in New Direction

Philadelphia, USA, 11-Jul-2018 — /EuropaWire/ — European vendors in the soon-to-be €1 billion Customer Data Platform (CDP) industry are leading…

6 years ago

Dirk Arnold to succeed Toni Melfi as new Head of Audi Communications

Dirk Arnold (52) is to take over the position on July 1 Toni Melfi is to take on a different activity…

6 years ago

Eni and ExxonMobil announce marketing efforts are underway for the Rovuma LNG project in Area 4 block offshore Mozambique

The initial phase of the Rovuma LNG project will develop the Mamba reservoirs in Area 4 and help deliver reliable,…

6 years ago

Standard Chartered launches global new brand campaign featuring Olympic champion Usain Bolt

LONDON, 02-May-2018 — /EuropaWire/ — Standard Chartered is launching a global campaign that takes its ‘Here for good’ brand promise and…

6 years ago

New brand presence: Mercedes-Benz to modernise its appearance in the exterior and interior area of its retail operations

STUTTGART, 28-Feb-2018 — /EuropaWire/ — Mercedes-Benz is showcasing its new brand presence in the first showrooms. As the first international showroom,…

6 years ago

UniCredit and Alibaba.com launch a series of marketing initiatives promoting Alibaba.com international website to Italian exporters

UniCredit launches Easy Export to provide clients with a tailor-made offering including banking, logistics and online marketing services UniCredit collaborates…

6 years ago

Twin Rivers Customizes Publishing Papers to Target Religious Text Applications

Premium Hybrid and Freesheet Offering Delivers Value and Quality Madawaska, ME, United States, 8-10-2014 — /EuropaWire/ — Understanding the challenges facing…

10 years ago

Russell Group Director Dr Wendy Piatt commented on university Vice-Chancellors’ salaries

London, UK, 7-1-2014 — /EuropaWire/ — Commenting on reports about university leaders’ pay, Dr Wendy Piatt, Director General of the Russell…

10 years ago

EY acquired strategy consulting firm Greenwich Consulting

Paris and London, 23-9-2013 — /EuropaWire/ — EY is pleased to announce the acquisition of Greenwich Consulting, a move that will consolidate its…

11 years ago