German Ski and Norwegian Biathlon Associations extend marketing rights cooperation for all Biathlon World Cups Salzburg, Austria, 30-Nov-2018 — /EuropaWire/ — The German Ski Association (DSV) and Norwegian Biathlon Association (NSSF) have extended their cooperation with Infront ahead of time through … Read the full press release
Posted in Austria, Germany, Media, Norway, Sports
Tagged Biathlon, Germany, Infront, marketing, Markus Wolf, Norway, ski, sports, Stefan Schwarzbach, Stig Flatebø
The communications firm Comprend has ranked the websites of listed Norwegian companies, and Orkla.com has won first place for the fourth year in a row. OSLO, 30-Nov-2018 — /EuropaWire/ — This is an annual ranking and it is the fourth … Read the full press release
Posted in Awards, Internet & Online, Norway
Tagged careers, Communications, Comprend, IR, Julie Lochner, marketing, Norway, Orkla, PR, website
LONDON, 28-Nov-2018 — /EuropaWire/ — WPP today announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its clients. The new organisation will be distinctively positioned as … Read the full press release
Posted in Internet & Online, Marketing, Media, United Kingdom
Tagged advertising, creative, data, J. Walter Thompson, Mark Read, marketing, Media, Mel Edwards, PR, Tamara Ingram, technology agency, WPP, Wunderman, Wunderman Thompson
LONDON, 28-Nov-2018 — /EuropaWire/ — Volkswagen has named WPP as its lead creative partner in North America following a competitive review. Responding to VW’s emphasis on expertise in technology alongside outstanding creativity, WPP put forward a cross-company and multi-disciplinary team comprising … Read the full press release
Posted in Automotive, Internet & Online, Marketing, Media, United Kingdom
Tagged advertising, Communications, creative partner, creativity, Mark Read, marketing, Media, North America, PR, Volkswagen, WPP
LONDON, 16-Nov-2018 — /EuropaWire/ — Base Element, a European digital agency, and Cognigy, a leading conversational AI platform software provider have entered to a strategic partnership agreement. This partnership will enable the design and implementation of cutting-edge conversational AI solutions for … Read the full press release
Posted in Business, Internet & Online, Marketing, Media, Technology, Telecom, United Kingdom
Tagged AI, AI solutions, Alexa, Antonis Neocleous, Aris Pilitsopoulos, artificial-intelligence, Base Element, chatbots, Cognigy, Cognigy.AI, Communications, Conversational AI, conversational AI interfaces, conversational AI platform, conversational AI solutions, conversational AI technology, conversions, customer engagement, customer experience, digital agency, Digital marketing, IKOS Resorts, Internet Marketing, marketing, Messenger, Microsoft, MTN Telecoms, online marketing, partnership, Rio Tinto, SaaS, Slack, Twilio, user experience
AMSTERDAM, 15-Nov-2018 — /EuropaWire/ — Marketeers hebben vandaag de dag meer data tot hun beschikking dan ooit, maar worstelen om ze te combineren tot een bruikbare vorm. Customer Data Platform (CDP) technologie belooft dit probleem op te lossen in de … Read the full press release
Posted in Banks, Business, Education, Financial, Internet & Online, Marketing, Media, Retail, Technology, Telecom, Travel
Tagged CDP, CDP Institute, CDP Workshop, Chief Data Officers, CRM, CRM Managers, customer, customer data management, customer engagement, CX, data, data science, David M. Raab, DDMA Data Dag, DDMA Data Dag 2019, digitale transformatie, Dina Awwad, Directors of Analytics, DMP, eCommerce, Eric van der Knaap, Executive Search, Frans Melenhorst, Gina Doekhie, Hoog Catharijne, intensieve marketing workshop, klantdata, marketing, Marketing Intelligence Managers, martech, MDM, Nederlandse CDPI workshop, PIM, platform, Process Mining, Reineke Reitsma, Seats to Meet Utrecht CS, Squadra Group, Susan Raab, technology
Kaplan strengthens Accenture Interactive’s customer experience offerings and data-driven marketing capabilities in the Nordics STOCKHOLM, 14-Nov-2018 — /EuropaWire/ — Accenture (NYSE: ACN) has acquired Stockholm-based Kaplan, a provider of data-driven customer relationship management services, that transforms customer experiences through strategic, analytical, technology, … Read the full press release
Posted in Business, Management, Sweden, Technology
Tagged Accenture, acquisition, Anatoly Roytman, CRM, Johan Nordenström, Kaplan, marketing, Mattias Boman, Nordics
The prestigious award was given in the “Workforce Experience” category MILAN, 22-Oct-2018 — /EuropaWire/ — UniCredit MarketPlace won the Silver award in the Workforce Experience category at the prestigious Efma-Accenture Distribution & Marketing Innovation Awards2018. The awards ceremony took place yesterday in Lisbon. The MarketPlace is … Read the full press release
Posted in Awards, Banks, Italy, Technology
Tagged Award, Awards, Carlo Vivaldi, collaboration, Employees, INNOVATION, knowledge, Laura Bendekovic, marketing, skills, UNICREDIT, workforce
LONDON, 19-Oct-2018 — /EuropaWire/ — Following a competitive pitch process, GSK Consumer Healthcare has appointed WPP to support its global Panadol business. WPP will be responsible for creating integrated creative campaigns and content across advertising, digital, shopper and expert marketing, PR … Read the full press release
Posted in Marketing, Media, Pharma & Biotech, United Kingdom
Tagged advertising, Communications, digital, GSK Consumer Healthcare, Konstantin Popovic, Mark Read, marketing, Michael Duffy, Panadol, PR, WPP
Thomas Zahn is getting ready for other assignments in the Group WOLFSBURG, 18-Sep-2018 — /EuropaWire/ — Holger B. Santel, currently Executive Vice President of SAIC Volkswagen in China, is to head Sales and Marketing Germany at the Volkswagen brand passenger … Read the full press release
Posted in Automotive, Germany, Management, Marketing
Tagged appointment, Holger B. Santel, Jürgen Stackmann, marketing, passenger cars, sales, Thomas Zahn, Volkswagen
AMSTERDAM, 06-Sep-2018 — /EuropaWire/ — European companies that have deployed Customer Data Platforms are highly satisfied with their systems, according to a study released today by the CDP Institute Europe (CDPIE). The survey found that the CDP was delivering “significant … Read the full press release
Posted in Education, Financial, Healthcare, Infrastructure & Utilities, Internet & Online, Management, Marketing, Netherlands, News, Small Business, Technology, Telecom, Travel
Tagged CDP, CDP deployment, CDP Institute Europe, CDP marketplace, CDP vendors, CDPIE, CDPs, CRM, customer, customer data, customer data management, Customer Data Platforms, data, disconnected marketing systems, DMP, marketing, marketing analysis, marketing technologists, marketing technology, platform, Raab Associates Inc., study, survey, Susan Raab, Swarthmore, technology, unified customer database
Philadelphia, USA, 11-Jul-2018 — /EuropaWire/ — European vendors in the soon-to-be €1 billion Customer Data Platform (CDP) industry are leading its transition to more integrated solutions, according to a study released today by the CDP Institute Europe. The first-ever study … Read the full press release
Posted in Education, Financial, Healthcare, Infrastructure & Utilities, Internet & Online, Management, Marketing, News, Small Business, Technology, Telecom
Tagged advertising, BlueConic, BlueVenn, Boxever, Camp de Bases, CDP, CDP employment, CDP industry, CDP Institute, CDP Institute Europe, cdpinstitute.org, Celebrus/D4T4, CommandersAct, ContactLab, CRM, CrossEngage, customer, Customer Data Platform, data, David Raab, DMP, Eulerian Technologies, Fospha, GDPR, IntentHQ, Invicta, Jahia, LeadBoxer, marketing, martech, NGDATA, Nominow, Piwik Pro, platform, PRDCT, RedEye, Splio, Susan Raab, Ysance
Dirk Arnold (52) is to take over the position on July 1 Toni Melfi is to take on a different activity within AUDI AG INGOLSTADT, 02-Jul-2018 — /EuropaWire/ — Dirk Arnold has been appointed Head of Communications at AUDI AG effective July … Read the full press release
Posted in Automotive, Germany, Management
Tagged Audi, Communications, Dirk Arnold, leadership, Management, marketing, PR, Toni Melfi
The initial phase of the Rovuma LNG project will develop the Mamba reservoirs in Area 4 and help deliver reliable, affordable energy to customers and create long-term economic value for the people of Mozambique and the project’s co-venturers. Rovuma LNG … Read the full press release
Posted in Energy, Gas & Oil, Industrial, Italy
Tagged Eni, ExxonMobil, gas, liquefaction, LNG, marketing, Mozambique, natural_gas, Rovuma LNG
LONDON, 02-May-2018 — /EuropaWire/ — Standard Chartered is launching a global campaign that takes its ‘Here for good’ brand promise and poses a new tougher challenge: ‘Good enough will never change the world’. Launched in 2010, ‘Here for good’ showed how … Read the full press release
Posted in Banks, Financial, Marketing, Media, United Kingdom
Tagged advertising, bank, brand, brand campaign, Emma Sheller, hereforgood, marketing, Olympic champion, Standard Chartered, Usain Bolt
STUTTGART, 28-Feb-2018 — /EuropaWire/ — Mercedes-Benz is showcasing its new brand presence in the first showrooms. As the first international showroom, Hong Kong gives a thorough insight into the future world of experience. In Germany, customers can experience the new concept … Read the full press release
Posted in Automotive, Germany, Marketing, Retail
Tagged brand, digitalisation, marketing, Mercedes-Benz, MercedesBenz, retail, retail operations
UniCredit launches Easy Export to provide clients with a tailor-made offering including banking, logistics and online marketing services UniCredit collaborates with Alibaba.com to enhance international export opportunities for Italian businesses through various marketing initiatives MILAN, 22-Feb-2018 — /EuropaWire/ — UniCredit and … Read the full press release
Premium Hybrid and Freesheet Offering Delivers Value and Quality Madawaska, ME, United States, 8-10-2014 — /EuropaWire/ — Understanding the challenges facing religious publishers and printers, Twin Rivers Paper Company tailored a portfolio of lightweight Premium Hybrid and Freesheet papers to deliver … Read the full press release
Posted in Germany, Industrial, Italy, Marketing, News, Religion, Spain, United Kingdom
Tagged Christian content, Evangelical Christian Publishing Association, Forest Products, freesheet papers, inspirational non-fiction guides, labels, Madawaska, Maine, Manufacturing, marketing, New Brunswick, packaging, papermaking, premium hybrid papers, printing, publishing, Religion, Religious, religious publishers, religious publishing papers, Robert Hutchins, spiritual scripture, Twin Rivers
London, UK, 7-1-2014 — /EuropaWire/ — Commenting on reports about university leaders’ pay, Dr Wendy Piatt, Director General of the Russell Group, said: “The salaries of Vice-Chancellors and other senior staff at our universities reflect their roles leading extremely complex, international … Read the full press release
Paris and London, 23-9-2013 — /EuropaWire/ — EY is pleased to announce the acquisition of Greenwich Consulting, a move that will consolidate its service range worldwide notably in growth strategy, marketing, digital and data-analysis. The 130 Greenwich Consulting employees – 80 of whom … Read the full press release
Posted in Business, Financial, France, Investment, Management, United Kingdom
Tagged acquired, acquisition, client relationships, data analysis, David Naim, digital transformation, distribution, Eric Mouchous, EY, Greenwich Consulting, Growth strategies, Jean-Pierre Letartre, marketing, strategy consulting firm
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