Marketing

Beyond Beauty: BASF Unveils Sustainable Solutions at in-cosmetics Global

(IN BRIEF) BASF, a leading ingredient supplier in the Personal Care industry, showcased innovative solutions at in-cosmetics Global in Paris,…

3 weeks ago

Paris 2024 Torch Relay: Coca-Cola Concert Series to Ignite Festivities Across France

(IN BRIEF) The Paris 2024 Torch Relay, sponsored by Coca-Cola, Banque Populaire & Caisse d'Epargne, promises an electrifying celebration as…

3 weeks ago

Arkema Launches Innovative Employer Brand Campaign: ‘What Are You Made Of?’

(IN BRIEF) Arkema unveils its new employer brand campaign, "What Are You Made Of?", aimed at attracting and selecting candidates…

4 weeks ago

AstraZeneca’s Truqap Gets Green Light in Japan for Advanced Breast Cancer Treatment

(IN BRIEF) AstraZeneca announces the approval of Truqap (capivasertib) in combination with Faslodex (fulvestrant) by the Japanese Ministry of Health,…

1 month ago

GfK Consumer Climate Report: German Sentiment Improves Slowly

(IN BRIEF) The latest GfK Consumer Climate Report reveals a gradual improvement in consumer sentiment in Germany, with slight increases…

1 month ago

Symrise Unveils Trendscope™ 2024+: Decoding Food and Beverage Trends for Innovative Solutions

(IN BRIEF) Symrise introduces the latest edition of its proprietary trend tool, Trendscope™ 2024+, aimed at deciphering consumer trends shaping…

1 month ago

Citycon’s Sustainability Strategy Update Drives Green Mobility and Community Engagement in 2023

(IN BRIEF) Citycon Oyj has released its 2023 Sustainability Accounts, showcasing the impact of its revised sustainability strategy. Key achievements…

1 month ago

Alma Media Solutions’ Cyber Pirates Podcast Wins Top Honors at Grand One Competition

(IN BRIEF) Alma Media Solutions Brand Studio's podcast, "Cyber Pirates," designed for DNA business solutions, has been recognized as the…

1 month ago

Kingfisher Expands Marketplace to Castorama France, Enhancing Home Improvement Offerings

(IN BRIEF) Kingfisher announces the launch of a home improvement e-commerce marketplace at Castorama France, marking another milestone in its…

1 month ago