LONDON, UK, 16-10-2015 — /EuropaWire/ — Geometry Global UK has announced the arrival of Juan José Posada as Chief Creative Officer. Juan José, formerly Geometry Global Executive Creative Director Latin America and Executive Creative Director Geometry Global Colombia, will relocate from Colombia and join CEO Sarah Todd and her leadership team in January 2016.
Award-winning Juan José completes the new generation leadership following the appointments of Andrew Bell [ex-Cheil] as Client Partnership Director and Martin Smith [ex-Cake/Arnold] as Chief Strategy Officer.
As Chief Creative Officer he becomes responsible for leading and inspiring the agency creativity across all clients including Heineken, Vodafone, GlaxoSmithKline, Coca-Cola, Philips, Emirates, Bacardi and Mondelez.
Juan José’s creative leadership and flair for effectiveness has been recognized at major award shows including Cannes’ International Festival of Creativity [in 10 different categories] including a Gold Design Lion in 2015 for “Priceless Traps” and One Show Gold Pencil 2015 for “Terribly Delicious” – both firsts for Colombia. His winning work includes Grand Prix at El Ojo de Iberoamérica, FIAP, El Sol de San Sebastian, El Dorado and Antigua festivals. He has landed trophies at D&AD, Clio, Wave, and FIAP.
Comments Sarah Todd, Geometry Global UK Chief Executive Officer, “Juan is a world class creative innovator who inspires greatness because he looks for opportunities inside every brief. His work genuinely touches people, changes behaviour, and solves business problems. We couldn’t be more excited about his arrival and his ability to create pivotal ideas”.
Says Juan José Posada, Chief Creative Officer Geometry Global UK, “I’m seduced by brand activation and the opportunity to engage with people rather than simply broadcast a message. London is an iconic centre of creative greatness and to arrive as the UK’s first Colombian creative leader surpasses all my wishes. Sarah and her team have determination, a fresh approach to inspiring people to buy well and an exceptional list of great clients. I’m looking forward to January.”
Frequently sought as a juror at creative shows, 2015 has seen Juan José sit on the Cannes International Festival of Creativity design jury, judge Colombia’s Young Lions and invited as President of the Promo Jury at El Ojo de Iberoamérica. He has judged Brazil´s Wave Festival and New York Festivals among others.
Over the past six months Geometry Global UK has launched its strategic consultancy, Geometry Intelligence, and attracted top talent from non-traditional backgrounds including Andrew Bell as Client Partnership Director, Martin Smith as Chief Strategy Officer, Richard Hartle as Head of Experiential Retail Design. The agency has expanded business across existing clients Vodafone, GSK, Coca-Cola and Philips and recently
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About Juan José Posada
Juan launched his career as Graphic Designer at McCann-Erickson. He joined Sancho/BBDO and in 2005 was headhunted by Ogilvy & Mather as Art Director for Cola-Cola’s Latin Hub [across 32 countries]. Subsequently promoted to Head of Art and then Creative Director.
In 2011, Juan José was promoted to Executive Creative Director, OgilvyAction Latin America. Two years later with the merger of OgilvyAction and G2 and the creation of Geometry Global, he was appointed Executive Creative Director Latin America of the new WPP network. Within two years of launch, Geometry Global Colombia has ranked as a Top 15 agency across all Latin America by El Ojo de Iberoamérica and Top 3 agency in Colombia in all major festivals.
About Geometry Global
Geometry Global is an award-winning, multi-practice marketing agency that influences people’s buying behavior with transformative creative solutions informed by rich data and sharp insights. Using cutting edge insight tools to map and analyze people’s Purchase Decision Journeys, the agency develops programs that drive conversion and measurably impact client business. With teams in 56 markets, Geometry Global is the largest and most international agency of its kind and has expertise in shopper, digital, experiential, relationship, promotional and trade marketing. Geometry Global is a WPP company. (NASDAQ: WPPGY). www.geometry.com.