Valtech’s Kerry Penny Named Marketing Leader of the Year at 2024 Gartner Awards

Valtech’s Kerry Penny Named Marketing Leader of the Year at 2024 Gartner Awards

(IN BRIEF) Kerry Penny, SVP and Global Head of Brand & Content at Valtech, has been named Marketing Leader of the Year at the 2024 Gartner Marketing & Communications Awards. She was recognized for her exceptional leadership, strategic, data-driven marketing approach, and significant impact on growth and revenue. Kerry joined Valtech through the 2024 acquisition of Kin + Carta, where she led the integration of marketing teams across acquired businesses to form a unified, global marketing organization. Her leadership in M&A, strategic alignment, and focus on employee experience were key factors in her recognition. This award further reinforces Valtech’s commitment to marketing excellence and leadership.

(PRESS RELEASE) CHICAGO, United States, 28-Feb-2025 — /EuropaWire/ — Valtech is pleased to announce that Kerry Penny, our SVP and Global Head of Brand & Content, has been honored with the prestigious Marketing Leader of the Year award at the 2024 Gartner Marketing & Communications Awards.

Judges recognized Kerry for her outstanding leadership, particularly in guiding Valtech through significant challenges and her ability to effectively lead marketing teams during a period of transition. They highlighted her strategic, data-driven approach and the clear impact her marketing strategies have had on both growth and revenue. One judge noted, “Her ability to navigate the complexities of leadership, particularly in the marketing sphere, sets a benchmark for all CMOs.”

Kerry Penny joined Valtech following the 2024 acquisition of Kin + Carta, where she played a key role in unifying marketing teams from various acquired businesses into a single, cohesive, global entity. This integration helped form a scalable marketing organization capable of driving consistent growth.

Her award application emphasized her transformative leadership during the merger and acquisition process, her commitment to aligning marketing strategy with business objectives, and her focus on enhancing cross-functional global processes. Additionally, Kerry expanded her scope to include a focus on employee experience, ensuring that both internal and external stakeholders benefited from her leadership.

This recognition further strengthens Valtech’s reputation for exceptional marketing leadership. With Kerry’s award-winning guidance, our Marketing Creativity and Performance offering continues to set industry standards. It also provides reassurance to our clients and partners that they are working with a Gartner-recognized marketing leader committed to delivering excellence.

About Valtech

Valtech, the global leader in experience innovation, exists to unlock a better way to experience the world. By delivering sustainable, human-centric digital solutions that prepare businesses for the future, we empower brands to leapfrog the competition and surpass best practices. Our 6,500-strong team in 24 countries crafts intelligent, personalized experiences that blend crafts, categories, and cultures. At the intersection of data, AI, creativity, and technology, we touch lives, grow businesses and unlock value in a digitally accelerated world. Our clients include the world’s best-known brands, such as L’Oréal, LVMH, Mars, P&G, Volkswagen, Dolby, Santander and BBC. See our work at Valtech.com.

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SOURCE: Valtech