Stream music wirelessly this Christmas

With Bang & Olufsen’s new Playmaker it has never been easier to enjoy superior sound quality at home. The new music system allows you to stream your favourite tunes right from your smartphone, tablet or computer to any active high end Bang & Olufsen speaker – wirelessly. Indulge your family this Christmas with the gift of superb wireless sound throughout your home.

17-12-2012 — / — Globally, sales of digital music are expected to exceed physical sales in 2015, according to Strategy Analytics’ latest “Global Recorded Music Forecast”. Digital music – and especially online streaming – has become increasingly popular among music aficionados as they are looking for
products and services that offer simplicity, flexibility and convenience. With
Bang & Olufsen’s new Playmaker, it has become very simple to stream
digital music to your high-end loudspeakers – wirelessly.

Just add Playmaker to any set of Bang & Olufsen active loudspeakers, and
within seconds you’ll discover just how good digital music from a
smartphone can sound. Whether you want to share a playlist or explore a
new online station, Playmaker is a simple way for existing Bang & Olufsen
owners to add digital music to their systems – wirelessly – and has the specs to handle even Bang & Olufsen’s most demanding speakers, BeoLab 5.

Playmaker is ideal for homes where people enjoy different kinds of music in
different ways. It works with both Apple AirPlay and Android DLNA devices
so everyone in the family can stream from their own phone, tablet or other
device. Volume and mute can be controlled either by the handheld device,
by the Bang & Olufsen remote, or on Playmaker itself. Guests can easily
link up and share a song. And by adding more Playmakers to more rooms
with Bang & Olufsen speakers, you can sync sound throughout the house
using Apple iTunes or listen to opera in one room and hip-hop in another –
and create as many music zones as you like. So gather your friends and
family this festive period and enjoy breath-taking, wireless Bang & Olufsen

All of our customers are invited to our wireless world in-store, to experience
how the music on your mobile device sounds on a pair of great speakers.

A special promotion is running in Bang & Olufsen stores just in time for the
festive period, where customers will receive a complimentary Playmaker
with the purchase of any active Bang & Olufsen speaker, until the end of

For more information please contact:
Global PR Manager, Jill Porter

Bang & Olufsen was founded in Struer, Denmark, in 1925 by Peter Bang and Svend Olufsen, two innovative, young engineers devoted to high quality audio reproduction. Since then, the brand has become an icon of performance and design excellence through its long-standing craftsmanship tradition and the strongest possible commitment to high-tech research and development. Still at the forefront of domestic technology, Bang & Olufsen has extended its
comprehensive experience with integrated audio and video solutions for the home to other areas such as the hospitality and automotive industries in recent years. Consequently, its current product range epitomizes seamless media experiences in the home as well as in the car and on the move. For more information on Bang & Olufsen, please visit



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