(COMMUNIQUÉ DE PRESSE) HONG KONG, 25-Apr-2022 — /EuropaWire/ — Standard Chartered (LON : STAN), un groupe bancaire international de premier plan, a annoncé que sa filiale hongkongaise Standard Chartered Bank (Hong Kong ) Limited a conclu un nouveau partenariat avec The Sandbox, un monde virtuel de jeu décentralisé de premier plan, afin de créer des expériences innovantes pour ses clients et la communauté.
SCBHK est la première banque à acquérir un terrain virtuel dans le quartier Mega City du métaverse The Sandbox, un centre culturel basé sur ou inspiré par les talents de Hong Kong.
Dirigé par SC Ventures, la branche innovation, investissement et capital-risque de Standard Chartered Group, SCBHK engagera activement ses clients, ses partenaires, son personnel et la communauté technologique pour explorer les opportunités de co-création dans ce nouvel espace passionnant, dans le but d’expérimenter et créer de nouvelles expériences pour les clients, ainsi que faire entrer les communautés sportives et artistiques locales dans le métaverse.
Mary Huen, directrice générale de Standard Chartered, Hong Kong a déclaré : “Le métaverse est une vision de la prochaine phase de l’évolution d’Internet, apportant de nouvelles possibilités et des expériences uniques grâce à l’utilisation de technologies immersives. Notre implication dans le métaverse nous permet de repenser notre relation avec les clients existants et potentiels sur cette nouvelle plateforme et notre approche pour améliorer les parcours clients. L’acquisition d’un terrain virtuel à Mega City, un choix naturel pour la Banque compte tenu de son thème distinctif de Hong Kong, s’inscrit parfaitement dans notre promesse de renforcer notre présence continue à Hong Kong, qu’elle soit physique ou virtuelle.
Alex Manson, responsable de SC Ventures, Standard Chartered, a déclaré : “Au cours des dernières années, nous avons construit des modèles commerciaux dans le domaine de la cryptographie et des actifs numériques et considérons la montée du métaverse comme une étape critique dans l’évolution du Web 3.0. Nous sommes ravis de cette opportunité d’explorer et d’innover en partenariat avec The Sandbox, mais aussi avec nos clients et partenaires qui joueront un rôle crucial dans le développement de cet espace.
SC Ventures a investi dans des technologies financières perturbatrices et a exploré des modèles commerciaux alternatifs pour la Banque. La branche innovation continuera de piloter l’entrée de la Banque dans le métaverse et l’exploration des futures opportunités du Web 3.0.
Cliquez ici pour une vidéo teaser de cette initiative innovante.
Contact presse:
Nicole Lo
Corporate Affairs
Standard Chartered Bank (Hong Kong) Limited
+852 3843 0331
Standard Chartered
Nous sommes un groupe bancaire international de premier plan, présent sur 59 des marchés les plus dynamiques du monde et au service de clients dans 83 autres. Notre objectif est de stimuler le commerce et la prospérité grâce à notre diversité unique, et notre héritage et nos valeurs s’expriment dans notre promesse de la marque, ici pour de bon.
Standard Chartered PLC est cotée aux bourses de Londres et de Hong Kong.
AVIS DE NON-RESPONSABILITÉ: La version française de ce communiqué de presse est une traduction du communiqué de presse original, qui est rédigé en anglais, et est uniquement à des fins d’information. En cas de divergence, la version anglaise de ce communiqué de presse prévaudra.
SOURCE: Standard Chartered
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