Radisson Blu’s exceptional meetings and events program Experience Meetings recognized by Green Meetings Industry Council

Brussels, Belgium, 5-11-2013 — /EuropaWire/ — Radisson Blu, one of the world’s leading upper upscale hotel brands announce a special recognition of its exceptional meetings and events program called Experience Meetings by the Green Meetings Industry Council (GMIC – www.gmicglobal.org). As an industry first, Experience Meetings are recognized for innovation and thought leadership in sustainable meeting support solutions in the hospitality industry.

GMIC seeks to transform the global meetings industry through sustainability. The international organization champions the implementation of sustainability practices globally and provides advocacy, education, resources, industry research and recognition of industry leadership.

Inge Huijbrechts, Vice President, Responsible Business at The Rezidor Hotel Group comments: “At ‘Blu’, we have been green since 1989, becoming the first hotel company in Europe, Middle East & Africa, to have a comprehensive environmental policy in place. With Experience Meetings, we cover all aspects of a sustainable event. The official recognition by Green Meetings Industry Council shows that Radisson Blu Hotels & Resorts take sustainability very seriously. Our aim is to provide a truly memorable experience to our guests, and put Responsible Business on the forefront of everything – business or pleasure.”

“This is the start of a long term partnership with Carlson Rezidor and Radisson Blu Experience Meetings in particular. The demand for Green Meetings is on the rise with an increasing number ofplanners and corporates applying Sustainable Event practices. Partnerships like this demonstrate best practices and offer new meetings concepts globally”, added Paul Salinger, Acting President Board of Directors of GMIC and Vice President Marketing, Oracle.

All 220 Radisson Blu Hotels & Resorts in Europe, Middle East and Africa, have committed to “Think Planet”, Rezidor’ strategy to minimize its environmental footprint – and Experience Meetings have helped drive the message and initiatives further in the meeting and events space.

Following elements supporting the green guarantee at Radisson Blu Hotels & Resorts:

  • Commitment of each hotel to reduce its energy consumption by 25% in 5 years, starting in 2012
  • Continuous efforts to reduce water consumption and waste generated in each hotel
  • Eco-labeled hotels: currently 75% of Radisson Blu hotels are eco-labeled
  • Paperless meetings
  • In-room waste recycling
  • Brain Food principles, including a maximum of locally sourced ingredients and vegetarian options
  • Meetings Minus Carbon – A Plus for Planners: Club CarlsonSM for Planners, the group’s loyalty program, will provide offsetting of the estimated carbon footprint of the meeting location, free to the meeting planner

Radisson Blu is recognized as one of the world’s leading and Europe’s biggest upper upscale hotel brands. Acclaimed recent openings in Europe Middle East and Africa include: the Radisson Blu Hotel Nantes, Radisson Blu Riverside Hotel Gothenburg, the Radisson Blu Resort & Thalasso Hammamet, Tunisia and Radisson Blu Hotel Istanbul Pera.

About Radisson Blu 
Radisson Blu is one of the world’s leading brands with more than 270 hotels in operation in 62 countries. Radisson Blu’s vibrant, contemporary and engaging hospitality is characterized by a unique Yes I Can!SM service philosophy, and all of its first class hotels offer a range of World of Radisson features that are empathetic to the challenges of modern travel, including the 100% Satisfaction Guarantee. Distinguished the world over as the HOTELS DESIGNED TO SAY YES! TM , Radisson Blu offers a vivid visual celebration of leading-edge style where the delight is in the detail. Radisson Blu properties are located in prime locations and in major cities, airport gateways and leisure destinations across the world.

For reservations and more information visit www.radissonblu.com, or the newsroom at http://carlsonrezidor.carlsonnewsroom.com/brand/radisson-blu/

About Carlson Rezidor Hotel Group
Carlson Rezidor Hotel Group is one of the world’s largest and most dynamic hotel groups. The portfolio of the Carlson Rezidor Hotel Group includes more than 1,300 hotels in operation and under development, a global footprint spanning 100 countries and territories and a powerful set of global brands (Radisson Blu, Radisson®, Park Plaza®, Park Inn by Radisson, Country Inns & Suites By CarlsonSM and Hotel Missoni). The group plans to grow the portfolio to nearly 1,500 hotels in operation and under development by 2015. In most of the group’s hotels, guests can benefit from the loyalty program Club CarlsonSM, one of the most rewarding loyalty programs in the world. Carlson Rezidor Hotel Group and its brands employ more than 85,000 people.

Carlson Rezidor Hotel Group is headquartered in Minneapolis, Minnesota USA, and Brussels, Belgium.
www.carlsonrezidor.com
www.rezidor.com

Contacts: 
Inge Huijbrechts, Vice President Responsible Business Inge.Huijbrechts@carlsonrezidor.com
Renu Snehi, Senior Director of PR, Brand & Marketing Communications, renu.snehi@carlsonrezidor.com
Christiane Reiter, Senior Director Corporate Communication, christiane.reiter@carlsonrezidor.com

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