(IN BRIEF) At Cosmet’Agora 2025 in Paris, BASF introduced new eco-conscious formulations under its Beyond Beauty initiative, focusing on hydration, cleansing, UV protection, and natural makeup. These climate-adaptive solutions use sustainable ingredients to meet the rising consumer demand for environmentally … Read the full press release →
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Tagged BASF, Beyond Beauty, carbon footprint, Care 360°, Care Chemicals, Cegesoft® SB45 TR, Cetiol® OE, Cetiol® Ultimate, Cleansing, Cleansing & Protection, climate change, climate-adaptive formulations, Cosmedia® Gel CC, Cosmetagora, digitalization, eco-conscious beauty, Emulgade Verde 10 MS, Hydrating & Cooling, hydration, ingredient circularity, INNOVATION, natural makeup, Optimistic Glow, personal care, personalized beauty, Plantacare® range, renewable feedstocks, RiceTouch, science, sourcing traceability, sustainability, Tinomax™ CC, Tinosorb® A2B, transparency, UV protection, Uvinul® TS Hydro, Valérie Pian-Parison