Category Archives: Marketing

Marketing Press Releases & News distributed via EuropaWire

Elli by Volkswagen Group at IAA Munich: A Glimpse into Future Energy Innovations and Charging Solutions

(IN BRIEF) Volkswagen Group’s e-mobility brand, Elli, is set to reveal innovative charging solutions and future energy innovations at the International Motor Show (IAA) in Munich. Highlighting their commitment to holistic energy solutions, Elli’s showcase will feature the groundbreaking Flexpole … Read the full press release

Volkswagen Group Steers Transformation with Impressive Strides in Tech Platforms at IAA Mobility

(IN BRIEF) Volkswagen Group’s CEO, Oliver Blume, announces substantial advancements in the company’s four core technology platforms during the IAA Mobility conference in Munich. The Group’s shift from traditional automaker to integrated mobility provider is marked by achievements in sustainable … Read the full press release

Eni Sustainable Mobility Redefines Transport with Enilive Brand Launch

(IN BRIEF) Eni Sustainable Mobility introduces the Enilive brand, marking a significant leap in eco-conscious transportation. Enilive focuses on bio-refining, biomethane production, and smart mobility solutions like the Enjoy car sharing service. With over 5,000 Enilive Stations in Europe, the … Read the full press release

Volkswagen Group Reveals Modernized Brand Identity in Step Towards Sustainable Future

(IN BRIEF) The Volkswagen Group has unveiled a modernized corporate design, replacing its previous look from 2007. The updated design features a new wordmark, font, colors, and design elements, with a shift from “Volkswagen Aktiengesellschaft” to “Volkswagen Group” to emphasize … Read the full press release

EMA Recommends Pfizer and BioNTech’s Omicron XBB.1.5-Adapted COVID-19 Vaccine for Approval

(IN BRIEF) Pfizer and BioNTech have received a recommendation for marketing authorization from the European Medicines Agency’s Committee for Medicinal Products for Human Use (CHMP) for their Omicron XBB.1.5-adapted monovalent COVID-19 vaccine. The recommendation includes the administration of a single … Read the full press release

Accenture Bolsters Industrial Expertise with Acquisition of ATI Solutions Group

(IN BRIEF) Accenture has acquired ATI Solutions Group (ATI), a consulting service provider based in Perth that serves the mining, energy, and rail industries. The acquisition aims to enhance Accenture’s capabilities in Western Australia, where there’s a demand for specialized … Read the full press release

Global Campaign ‘The Meningitis Flag’ Launched to Raise Meningitis Awareness Ahead of Paris 2024 Paralympic Games

(IN BRIEF) Meningitis Research Foundation, the Confederation of Meningitis Organisations (CoMO), and Sanofi have united to introduce ‘The Meningitis Flag,’ a worldwide campaign aimed at increasing awareness in the fight against meningitis. The campaign, supported by para-athletes including Ellie Challis, … Read the full press release

CFM Indosuez Launches Campaign Emphasizing the Link Between Work and Wealth Creation

(IN BRIEF) CFM Indosuez has unveiled a new campaign centered around the synergy between work and the fundamental drive to generate, safeguard, and expand wealth. Highlighting the intrinsic connection between effort and financial prosperity, CFM Indosuez acknowledges the pivotal role … Read the full press release

Exclusive: Jayda G’s Virtual DJ Gig Comes to Life in Roblox’s ‘Floating Forest’ by Telekom Electronic Beats

(IN BRIEF) TEB, a part of Deutsche Telekom’s “Summer of Joy, Youth & Freedom” campaign, has introduced “Floating Forest” in Roblox’s virtual club, Beatland, on August 28th. This innovative addition offers users a combination of gaming and music, featuring an … Read the full press release

Mercedes-Benz Communications Undergoes Key Personnel Transitions

(IN BRIEF) Mercedes-Benz announces key changes in its communications leadership team. Rob Halloway, with nearly 20 years of experience at Renault, Volkswagen, and Mercedes-Benz, will head global product, technology, and brand communications for Mercedes-Benz Cars & Vans, succeeding Katja Bott, … Read the full press release

LEGO Launches Augmented Reality Treasure Hunt with Prizes for Fans in New Membership Program

(IN BRIEF) The LEGO Group has introduced the LEGO Insiders Treasure Hunt as part of the launch of its membership program, LEGO Insiders. Using augmented reality, fans can scan LEGO bricks at home or in LEGO stores to search for … Read the full press release

Heidelberg Materials to Acquire Green Drop Rock Products, Expanding Aggregates Presence in Calgary Market

(IN BRIEF) Heidelberg Materials has entered a definitive agreement to acquire the business of Green Drop Rock Products, an independent aggregates producer in Cochrane, Alberta, Canada. The acquisition will bolster Heidelberg’s aggregates reserves in the Greater Calgary area and enhance … Read the full press release

Prime Warehouse Costs Surge Globally, Sydney Overtakes Hong Kong in Savills Report

(IN BRIEF) Total costs for prime warehousing space, including rents, service charges, and taxes, have increased by 10.1% over the 12 months leading up to June 2023, surpassing the 8% annual increase recorded between 2021 and 2022, according to Savills … Read the full press release

Deutsche Telekom Launches Affordable 5G T Tablet to Drive Digital Learning and Expand Network Accessibility

(IN BRIEF) Deutsche Telekom is intensifying its commitment to expand 5G coverage across Europe by launching the new T Tablet, priced at 1 euro when paired with a Magenta Mobile or Data plan. Without a plan, the tablet costs 219 … Read the full press release

Neste and ScanOcean Introduce Lower-Emission Marine Fuel to Swedish Market

(IN BRIEF) Neste, in collaboration with ScanOcean, has launched its Neste Marine™ 0.1 Co-processed marine fuel in the Swedish market. This lower-emission fuel, with both fossil and renewable content, aims to reduce greenhouse gas emissions in the marine sector. The … Read the full press release

Basilea Pharmaceutica Reports Strong H1 2023 Financial Results and Increases Full-Year Guidance

(IN BRIEF) Basilea Pharmaceutica Ltd, a biopharmaceutical company specializing in severe bacterial and fungal infection treatments, has announced robust financial results for the first half-year ending June 30, 2023. Their CEO, David Veitch, highlighted the company’s progress in executing their … Read the full press release

Savills Foresees Normalcy Returning to Global Industrial Investment Market by Year-End, Office Markets Showing Stabilization Signs

(IN BRIEF) Savills predicts a return to normalcy in the global industrial investment market by the end of 2023, as the interest rate cycle stabilizes and inflation cools. Despite suppressed global office investment volumes, some areas are showing signs of … Read the full press release

Coca-Cola Bottlers Japan and Accenture Partner for Data-Driven Transformation through Joint Venture

(IN BRIEF) Coca-Cola Bottlers Japan Inc. and Accenture have entered into a joint venture set to commence in January 2024. The venture is aimed at supporting Coca-Cola Bottlers Japan Group’s goal of becoming a data-driven organization with streamlined administrative and … Read the full press release

Accenture Enhances Capital Project Capabilities with Anser Advisory Acquisition

(IN BRIEF) Accenture, a global professional services company, has completed the acquisition of Anser Advisory, a management and advisory firm specializing in infrastructure projects in the United States. The acquisition strengthens Accenture’s capabilities in capital projects and allows them to … Read the full press release

Deutsche Börse’s DB1 Ventures Leads Funding Round for Block Trading Platform OptimX Markets

(IN BRIEF) Deutsche Börse’s Corporate Venture Capital arm, DB1 Ventures, has led a Seed funding round in OptimX Markets, a block trading platform based in New York. OptimX provides a venue-neutral solution for sharing and processing institutional block orders in … Read the full press release