Cath Kidston opens her largest store to date

The brand marks its 20th anniversary by opening a three storey flagship, reports

London, UK, 16-12-2013 — /EuropaWire/ —  Last week saw the opening of Cath Kidston’s brand new flagship store, launching in London’s Piccadilly just in time for Christmas. Spread over three storeys, the 7,070 square foot store is around four times the size of the brand’s most other stores and houses more than 20,000 products. The opening comes in the same year that the Kidston brand celebrates its 20th anniversary, with the first store opening in Holland Park, west London back in 1993. Now Kidston boasts more than 140 stores worldwide, with eight more due to open in Asia between now and Christmas. For the shop opening and closing times visit, where a great selection of cheap London hotels can also be found.

The store opening will be good news for London Christmas shoppers, who will have over 860 gift ideas to choose from in the special Christmas House. There will also be Christmas carollers, lessons in present wrapping and the chance to purchase the new Piccadilly Print range, which pays homage to the brand’s new home with a hand-drawn scene of London’s iconic double decker red buses, black taxis and pigeons.

With some of the world’s top department stores, a plethora of flagship stores and a wide choice of festive markets and fairs, London is unrivalled when it comes to Christmas shopping. Find out where the best shopping locations are with’s Christmas Shopping in London article.


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