LONDON, 02-6-2014 — /EuropaWire/ — Jane Jennings has returned to Grass Roots as an Account Director responsible for driving the agency’s automotive strategy and overseeing a number of key accounts including BMW, Ford, Hyundai and Renault, as well as taking the lead on a number of new business projects.
Jennings worked at Grass Roots for 5 years between February 2007 and April 2012 before leaving to take on roles firstly with Silverstone Circuit, and more recently as Experiential Programmes Manager with Rolls-Royce Motorcars. She is regarded as a true automotive specialist, well respected among her industry peers, with a unique depth of knowledge gained on both sides of the client/agency fence.
Hers is the second high profile account director appointment for Grass Roots, following the recent arrival of James Thompson in a similar role and is further evidence of the firm’s ability to attract quality personnel behind its total proposition for key accounts strategy.
Jennings is excited to be back: “It’s great to be back at one of the biggest names in the business at a time when all the event specialisms have been organised under a single leadership team with a clear key accounts strategy that already has great momentum. It’s a bit like coming home, but to something that is bigger and better than when I left”.
Hannah Wilkinson, Client Services Director for Grass Roots Meetings & Events, is equally delighted: “Jane’s reputation in the business is second to none and it’s a vindication of all that we’ve been doing, that she’s chosen to return to us. Automotive has always been a strong sector for Grass Roots and on the back of recent new project wins, Jane’s return couldn’t be better timed”.
Notes to editors:
The Grass Roots Group is the world’s leading provider of employee and customer engagement solutions.
Founded in the UK in 1980, we operate in 15 countries throughout the world.
Grass Roots Group companies have over 14,000 clients, including 41 of the FTSE 100, 104 of the FT Global 500.
Grass Roots in the UK has been listed in the 2007, 2008, 2009, 2010, 2012 and 2014 Sunday Times Top 100 list of Best Companies to Work For.
To find out more visit www.grassrootsgroup.com
For further information please contact:
Hannah Wilkinson, Client Services Director, Grass Roots Meetings & Events
01442 829 400
Charlotte Jackson, Group Communications & Marketing Manager
01442 829 400