Garanti BBVA and TÜRKONFED Empower SMEs with Twin Transformation Initiative

In the photo, from right to left: Onur Ünlü, TÜRKONFED Vice Chairman of the Board of Directors and Chairman of the Green Transformation Commission, Sibel Kaya, Garanti BBVA EVP and Hakan Urhan, GESİFED Chairman of the Board.

(IN BRIEF) Garanti BBVA, in partnership with TÜRKONFED, has launched the New Horizons in Twin Transformation project to help SMEs in Türkiye adopt green and digital practices, enhancing their competitiveness and sustainability. The initiative includes workshops and panels across five provinces, providing SMEs with practical guidance on integrating sustainability and digital innovation. Garanti BBVA’s Executive Vice President, Sibel Kaya, highlighted the bank’s commitment to green finance and inclusive growth, while TÜRKONFED Vice Chairman Onur Ünlü emphasized the importance of twin transformation for Türkiye’s global competitiveness. The project will culminate in a report offering actionable insights to support SMEs in navigating this transformation effectively.

(PRESS RELEASE) ISTANBUL, 28-Nov-2024 — /EuropaWire/ — Garanti BBVA, in partnership with the Turkish Business Confederation (TÜRKONFED), has unveiled the New Horizons in Twin Transformation project, an innovative program designed to equip small and medium-sized enterprises (SMEs) in Türkiye with the tools and knowledge needed to navigate green and digital transformation. This initiative aims to enhance SMEs’ global competitiveness while promoting sustainable and inclusive growth.

The program, launched in Denizli with the support of the South Aegean Industry and Business Federation (GESİFED), includes a series of workshops, panel discussions, and interactive sessions across five provinces. These events provide SMEs with practical guidance on adopting sustainable practices and integrating digital technologies into their operations, ensuring resilience in an ever-evolving global marketplace.

A Commitment to Sustainability and Digital Innovation
Garanti BBVA’s Executive Vice President, Sibel Kaya, highlighted the bank’s dedication to embedding sustainability and digitization into its core strategy. She pointed to the bank’s extensive green finance initiatives, including renewable energy projects, energy efficiency investments, and sustainability-linked loans. Kaya also emphasized Garanti BBVA’s role in fostering inclusive growth through gender equality initiatives, education programs, and support for women entrepreneurs.

“Twin transformation is a complex yet rewarding journey,” Kaya remarked. “It presents immense opportunities for businesses, society, and the environment. Garanti BBVA is proud to stand alongside SMEs, offering expertise and resources to help them thrive in this transformative era.”

Collaboration for Economic Sustainability
TÜRKONFED Vice Chairman Onur Ünlü commended Garanti BBVA’s leadership in spearheading the initiative, describing twin transformation as a cornerstone of Türkiye’s global competitiveness. He stressed that green transformation is critical for meeting sustainability goals, while digitization drives the innovation necessary to excel in international markets. “This project will provide SMEs with a clear roadmap to adopt these transformative strategies and establish themselves as leaders in their sectors,” Ünlü stated.

Hakan Urhan, Chairman of GESİFED, underscored the importance of collaboration between businesses, public institutions, and development agencies in fostering economic sustainability and innovation.

A Roadmap for SME Success
The initiative will culminate in the release of a detailed report summarizing key findings and actionable insights from the project. This document will serve as a valuable resource for SMEs, guiding them in integrating sustainable and digital practices to sharpen their competitive edge.

Garanti BBVA’s New Horizons in Twin Transformation program reflects the bank’s commitment to creating meaningful impact through innovation, sustainability, and collaboration, promising to transform Türkiye’s SME landscape and position the country as a leader in global business innovation.

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SOURCE: BBVA