Exploring Škoda virtually in a new dimension: the Škodaverse. The new project in the Metaverse creates a unique Škoda world to make accessing information about e-mobility at Škoda easy and playful – including test-driving the latest Škoda Enyaq Coupé RS iV.
(PRESS RELEASE) MLADÁ BOLESLAV, 19-Jan-2023 — /EuropaWire/ — ŠKODA AUTO, one of the world’s oldest car makers and Czech Republic largest private company part of Volkswagen Group, is taking a step into the future with its new project, the Škodaverse, in the Metaverse. The virtual world will offer information, entertainment and interaction for Škoda fans and customers, allowing them to explore the brand’s latest offerings in e-mobility, including the chance to test-drive the latest Škoda Enyaq Coupé RS iV.
Visitors to the Škodaverse will also be able to create a personal avatar with a Škoda skin and take part in exciting features such as Škoda’s NFT Gallery and entertaining games. The Škodaverse will also allow visitors to interact with other visitors through their custom Škoda avatar, offering a unique and immersive experience.
Martin Jahn, Škoda Auto Board Member for Sales and Marketing, said, “A virtual trip to the Škodaverse allows fans and visitors to learn more about our brand and establish an even stronger bond with it. By joining the Metaverse, we are taking a proactive approach towards new technologies to remain innovative and maximise our appeal to a younger customer demographic – in line with our Next Level – Škoda Strategy 2030.”
The Škoda Metaverse experience is a virtual 3D world based on the Nemesis platform and will also include live events such as media days and product presentations in the future. In addition to the virtual experience, the latest release of the Simply Clever podcast will feature tips and tricks from well-known Metaverse and Web3 strategist Diego Borgo. The latest information about the Škodaverse can also be found on the Twitter channel @skodaverse.
Media contact:
Ariane Kilian
Head of Communications
e: ariane.kilian@skoda-auto.cz
t: +420 326 811 778
SOURCE: Škoda Auto a.s.
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