Covestro unveils new Solution Center as part of its digitalization strategy

Covestro unveils new Solution Center as part of its digitalization strategy

Covestro unveils new Solution Center as part of its digitalization strategy

(PRESS RELEASE) LEVERKUSEN, 28-Jun-2019 — /EuropaWire/ — Covestro has just launched its new Solution Center for intelligently presenting its products on the web. The new Covestro Solution Center is a key part of Covestro’s digitalization strategy. It will feature over 2,000 Covestro products where they can be found via an intelligent search, which also includes numerous technical product features.

By using Covestro’s new Solution Center customers will be able to filter by product characteristics or application areas and compare products side by side, as well as application examples. Now innovation managers, designers, developers and purchasers can find the products they are looking for even faster and smarter. Covestro’s Solution Center will also provide new insights and inspiring content.

The new web site can be found at and from the initial idea to ordering the product customers can rely on support throughout all the phases.

From seeing all product features and examples of applications and  downloading data sheets, comparing products, making service requests, inquiring samples to finding the right contact persons all this can easily be done within the new Covestro Solution Center.

Commenting on the launch of the new Covestro Solution Center, Karsten Malsch, Program Manager of Digital Customer Journey at Covestro, said:

“Our vision is to create a modern and seamless experience across all digital interfaces. The Solution Center is our main anchor. Now it’s time to get the customers on our website.”

The company is planning to make a use of social media channels to support its strategy. As an example, Covestro has recently started using WeChat in China.

Covestro in brief:

Covestro is active in the polymer industry with EUR 14.6 billion sales in 2018. The company owns 30 production sites worldwide and its employees at the end of 2018 were approximately 16,800 people. Covestro’s main focus is on the manufacture of high-tech polymer materials.

Media contacts:

Petra Schäfer

Covestro Deutschland AG
External Communications / Innovation
Phone: +49 214 6009 6332

SOURCE: Covestro AG



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