BP and Albert Heijn to expand retail cooperation across the Netherlands following successful pilot

BP and Albert Heijn to expand retail cooperation across the Netherlands following successful pilot

(PRESS RELEASE) LONDON, 3-Mar-2020 — /EuropaWire/ — BP and Albert Heijn are extending their retail partnership to more than 100 locations throughout the Netherlands.

Albert Heijn ‘to go’ shop’s tasty, fresh food and drinks for the road will soon be available at selected BP retail sites across the Netherlands. The cooperation combines both company’s expertise and experience in providing unique convenience range to drivers in specific site location. BP’s existing shop will offer new expanded range focused on its network of company-owned retail stations.

The successful pilot phase of Albert Heijn ‘to go’ shops at eight BP retail sites prompted the expansion of the partnership. Soon, aside car care products, a wide range of freshly prepared food and drinks, including barista-quality coffee, sandwiches, salads, croissants and snacks, as well as fresh fruit and vegetable juices will be available for customers to choose from.

“This cooperation with BP seamlessly fits with our growth strategy. We want to be there for our customers anywhere and everywhere. Around the corner, on the road and via ah.nl. Customers need tailor-made solutions, especially when it comes to food and drinks. Their choices may change from moment to moment. With our 130 years of experience we want to make tasty and varied food accessible to everyone and everywhere in the Netherlands and Flanders. In our supermarkets, but also on the road, for example in hospitals, at train stations, colleges and thus petrol stations,” commented Albert Heijn CEO, Marit van Egmond.

“With Albert Heijn ‘to go’ at our retail sites, we’re meeting a growing demand for convenience, offering a wide, innovative and high-quality range of food and drinks for on the road. Together with our BP Ultimate premium fuels, we offer motorists everything they need at easily accessible locations across the country, with extensive opening hours. The partnership with Albert Heijn underpins the delivery of our strategy to grow our convenience offer globally,” added BP Nederland CEO, Ruben Beens.

BP is one of the leaders in the Dutch fuels market. with approximately 2,000 exployees and 350 retail sites. Currently, eight BP retail sites have an Albert Heijn ‘to go’ shop:

  • BP De Vink, along the A20 at Nieuwerkerk aan den Ijssel
  • BP Coentunnel, along the A8 at Oostzaan
  • BP Ypenburg, Laan van Hoornwijck, Rijswijk
  • BP Nieuwe Hemweg, Nieuwe Hemweg, Amsterdam
  • BP De Kroon, along the A27 at Nieuwegein
  • BP Koerhuis, Zutphenseweg, Deventer
  • BP De Hucht, along the A1 at Ugchelen
  • BP Kruisoord, along the A7 at Noordbeemster

For press information, you can reach:

BP press office, Netherlands: Jacoline Poldervaart, +31 10 7133112, jacoline.poldervaart@bp.com

BP press office, London: +44 (0)20 7496 4076, bppress@bp.com

Albert Heijn: Anoesjka Aspeslagh, +31 61 0711157, pers@ah.nl

SOURCE: BP

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