Accenture to help one of the oldest cosmetics companies in the world accelerate its digital transformation

Accenture to help one of the oldest cosmetics companies in the world accelerate its digital transformation

Accenture to provide comprehensive services to improve Shiseido’s data-driven insights, strengthen its technology infrastructure, and expand its workforce training and skilling

(PRESS RELEASE) TOKYO, 9-Feb-2021 — /EuropaWire/ — Accenture (NYSE: ACN) announces strategic partnership with Shiseido Group, a Japan-based multinational beauty company, with the aim to accelerate digital marketing, standardize and integrate business processes, systems, and data across the Group, and help employees gain high-level digital skills. Through this partnership Shiseido will accelerate its digital transformation so it can more quickly respond to rapidly changing customer and market demands.

Accenture will help improve Shiseido’s digital business model by providing a range of services designed to drive an enterprise-wide transformation of Shiseido, which operates in approximately 120 countries. These include helping design, develop and implement a cloud-based global information and communications technology (ICT) system that makes data more visible and accessible across the organization, supports innovation across the entire company, and enhances the digital capabilities of its workforce.

The ICT system will help Shiseido adopt processes that enable continuous financial reporting, better forecasting accuracy, and more precise inventory management — all of which are essential for the realization of digital transformation and give the company the ability to adapt to fluctuations across its global supply chain.

As part of its work, Accenture will deliver state-of-the-art capabilities that combine its expertise in AI, analytics and automation to create new business value for Shiseido. By reimagining Shiseido’s business to fuse online and offline experiences, Accenture will help Shiseido create personalized and seamless customer experiences, such as product recommendations based on previous purchases.

With an eye toward upskilling its future workforce, Accenture will also conduct training sessions tailored to the skills and interests of Shiseido’s employees, drawing from its expertise in digital transformation management, artificial intelligence and other advanced technologies to ensure that Shiseido’s workforce has the skills and agility needed in the digital era.

Accenture will focus on the Japan market first, with a goal to deliver greater value for all of Shiseido’s stakeholders, including its employees, shareholders, partners and communities. The two companies are also planning to establish a joint venture to execute the digital transformation more swiftly and effectively.

About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services — all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.

Media contacts:

Kentaro Kanda
Accenture
+81 45 330 7157
kentaro.kanda@accenture.com

Tara Burns
Accenture
+44 7850 435 158
tara.burns@accenture.com

SOURCE: Accenture

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