bp Drives Portfolio Reshaping: Strategic Sale of Austrian Retail Sites, EV Charging, and Fleet Business

bp Drives Portfolio Reshaping: Strategic Sale of Austrian Retail Sites, EV Charging, and Fleet Business

(IN BRIEF) bp has announced its intention to sell its mobility and convenience business in Austria as part of a strategic move to focus on its downstream operations. The sale includes over 260 retail sites (approximately 120 company-owned), EV charging assets (including developments), the associated fleet business, and bp’s share in the Linz fuel terminal NOJV. The marketing process begins immediately, with a target to finalize the deal by the end of 2025, subject to regulatory approvals. Emma Delaney, EVP of Customers & Products at bp, highlighted that while the business has grown to become Austria’s second-largest branded retailer, a new owner is expected to further unlock its potential, aligning with bp’s portfolio reshaping strategy.

(PRESS RELEASE) LONDON, 27-Mar-2025 — /EuropaWire/ — bp (LON: BP), a British multinational oil and gas company, has today announced its plan to divest its entire mobility and convenience portfolio in Austria as part of a broader strategy to streamline its downstream operations. The proposed sale encompasses all bp Austrian retail sites, the EV charging network (including assets currently under development), the associated fleet business, and bp’s equity stake in the company managing the Linz fuel terminal NOJV. The marketing process for this portfolio sale is set to begin immediately, with the aim of finalizing a sales agreement by the end of 2025, pending regulatory and other necessary approvals.

This strategic move is a key component of bp’s portfolio reshaping efforts to drive growth and enhance overall performance by concentrating on its core downstream business. “Over recent years, we have built a robust retail presence in Austria, emerging as the country’s second-largest major branded retailer,” said Emma Delaney, EVP, Customers & Products at bp. “As we shift our focus to our core downstream operations, we believe that a new owner can unlock the full potential of this high-quality business, allowing us to streamline our portfolio while ensuring our customers continue to receive an exceptional service experience at every visit.”

bp’s decision follows similar divestitures in other regions, such as its mobility and convenience businesses in the Netherlands, Turkey, and Switzerland, reinforcing its commitment to a focused and agile business model. Despite the sale, bp assures that its dedication to delivering outstanding customer experiences remains unchanged.