Infineon Enhances Growth Strategy with Streamlined Sales Organization

Infineon Enhances Growth Strategy with Streamlined Sales Organization

(IN BRIEF) Infineon Technologies AG is embarking on a path of ambitious growth by revamping its sales organization structure, effective from March 1. The restructuring will see the sales team organized into three customer-centric Sales Segments: “Automotive”, “Industrial & Infrastructure”, and “Consumer, Computing & Communication”, with the DEM sales organization retaining responsibility for distributors and Electronics Manufacturing Services (EMS). This customer-centric approach aims to better address evolving customer expectations and facilitate faster time-to-market for innovative solutions. By aligning its organizational model with customer application needs, Infineon seeks to optimize its global footprint and enhance accessibility to its diverse product portfolio, ultimately driving customer success and reducing time-to-market for R&D projects.

(PRESS RELEASE) MUNICH, 29-Feb-2024 — /EuropaWire/ — Infineon Technologies AG (FSE: IFX / OTCQX: IFNNY) is setting the course for ambitious growth by further strengthening and streamlining its sales organization. Starting 1 March, Infineon’s sales team will be structured around three customer-centric Sales Segments: “Automotive”, “Industrial & Infrastructure” and “Consumer, Computing & Communication”. The DEM sales organization will retain responsibility for distributors and Electronics Manufacturing Services (EMS). This new structure will further leverage the potential of Infineon’s comprehensive and diverse product portfolio by putting customers’ application needs at the center of the new organizational model. All of these organizations will be deployed globally with an optimized regional footprint.

“Customers’ expectations are quickly evolving and are driven by speed of innovation and faster time-to-market,” says Andreas Urschitz, Chief Marketing Officer of Infineon. “With a streamlined customer interface which brings the relevant products and application expertise to the customers’ doorstep, Infineon is ideally positioned to enable customers’ success.”

This simpler approach will give customers easier access to Infineon’s full portfolio and match their specific needs by offering complementary products from different divisions. In addition, this reorganization will reduce the number of interfaces for Infineon’s customers and help drive down time-to-market for their R&D projects enabled by Infineon semiconductors and solutions.

About Infineon

Infineon Technologies AG is a global semiconductor leader in power systems and IoT. Infineon drives decarbonization and digitalization with its products and solutions. The company has around 58,600 employees worldwide and generated revenue of about €16.3 billion in the 2023 fiscal year (ending 30 September). Infineon is listed on the Frankfurt Stock Exchange (ticker symbol: IFX) and in the USA on the OTCQX International over-the-counter market (ticker symbol: IFNNY).

Follow us: X – Facebook – LinkedIn

Media Contact:

Andre Tauber
Tel: +49 89 234 36705
mailto:Andre.Tauber@infineon.com

SOURCE: Infineon Technologies AG