LEGO Super Mario expands franchise with Donkey Kong-inspired world

LEGO Super Mario expands franchise with Donkey Kong-inspired world

(IN BRIEF) The LEGO Group has announced the expansion of its LEGO Super Mario franchise to include Donkey Kong, Cranky Kong, Diddy Kong, Funky Kong, and Dixie Kong for the first time ever in LEGO brick form. Four new products will be released, including Donkey Kong’s Tree House Expansion Set, Diddy Kong’s Mine Cart Ride Expansion Set, Dixie Kong’s Jungle Jam Expansion Set, and Rambi the Rhino Expansion Set. These Donkey Kong Expansion Sets can interact with LEGO Mario, LEGO Luigi, and LEGO Peach. The products offer fans a new world to explore and new adventures to take on, allowing children and adults to use their imagination fully. The new sets will be available from August 1st, 2023 via LEGO stores, lego.com and from select leading retailers around the world.

(PRESS RELEASE) BILLUND, 29-APR-2023 — /EuropaWire/ — The LEGO Group has announced that the LEGO® Super Mario™ franchise is expanding to introduce the Nintendo® gaming icon, Donkey Kong, along with Cranky Kong, Diddy Kong, Funky Kong and Dixie Kong, for the first time ever in LEGO brick form.

The four new products include Donkey Kong’s Tree House Expansion Set, Diddy Kong’s Mine Cart Ride Expansion Set, Dixie Kong’s Jungle Jam Expansion Set and Rambi the Rhino Expansion Set.

The LEGO® Super Mario™ Donkey Kong™ Expansion Sets offer fans a new Donkey Kong inspired world to explore and new adventures to take on. It allows children and adults alike to use their imagination to fully immerse themselves in Donkey Kong’s jungle by providing exciting ways to play. The new Donkey Kong Expansion Sets and characters can also interact with LEGO® Mario™, LEGO® Luigi™ and LEGO® Peach™.

Simon Kent, Design Director at the LEGO Group, said: “The excitement continues to grow for the LEGO Super Mario franchise with yet another playful update. We’re welcoming the iconic Donkey Kong into the LEGO Super Mario product line! We can’t wait to see how the four Expansion Sets inspire kids to discover the new wild and colourful jungle from the Donkey Kong universe, whether that’s hanging out in the tree house, riding a mine cart, jamming out with Dixie Kong or exploring with Rambi.”

Donkey Kong’s Tree House Expansion Set

Children aged 8+ can use LEGO® Mario™, LEGO® Luigi™ or LEGO® Peach™ figures to jump onto Donkey Kong’s back and explore this colourful tree house. You’ll find a buildable TV and radio, option to play the conga drums, or even visit Cranky Kong to earn some digital coins. Look closely and you may discover a secret compartment! If you get tired after all the exploration, there’s a comfy hammock for Donkey Kong to have a nap in.

Diddy Kong’s Mine Cart Ride Expansion Set

This incredible 1,157 piece set features one of Donkey Kong’s most iconic locations and challenges. Place a LEGO Super Mario figure in the mine cart to ride around the track. Flip the Snaggles out of the way, fix the broken section of track, defeat the Mole Miner and ‘explode’ the rock to reveal a bunch of bananas. Will you “eat” them or gift them to Diddy Kong or Funky Kong? The fun doesn’t stop there, you can buy balloons from Funky Kong’s airplane shop and fly the plane too!

Dixie Kong’s Jungle Jam Expansion Set

Get ready for some musical fun with the Dixie Kong’s Jungle Jam Expansion Set. LEGO® Mario™, LEGO® Luigi™ or LEGO® Peach™ can take centre stage and perform with Dixie Kong and Squawks, the parrot, all set in vibrant and fun jungle surroundings.

Rambi the Rhino Expansion Set

LEGO Super Mario figures can jump on Rambi’s back and ride into action. Listen out for fun sound effects when Rambi walks, charges into the included stackable rock elements or makes other movements.

The new LEGO Super Mario Donkey Kong Expansion Sets will be available from August 1st 2023 via LEGO stores, lego.com and from select leading retailers around the world.

Notes To Editors

About the LEGO Group

The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.

For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit www.LEGO.com/aboutus.

Product Details

Name: Donkey Kong’s Tree House Expansion Set
Age: 8+
Price: USD 59.99 / EUR 64.99 / GBP 57.99
Pieces: 555
Product No.: 71424
Dimensions: 19cm high, 46cm wide and 17cm deep
Available: August 1st, 2023

Name: Diddy Kong’s Mine Cart Ride Expansion Set
Age: 8+
Price: USD 109.99 / EUR 104.99 / GBP 94.99
Pieces: 1,157
Product No.: 71425
Dimensions: 12cm high, 51cm wide and 50cm deep
Available: August 1st, 2023

Name: Dixie Kong’s Jungle Jam Expansion Set
Age: 7+
Price: USD 26.99 / EUR 26.99 / GBP 20.99
Pieces: 174
Product No.: 71421
Dimensions: 12cm high, 24cm wide and 10cm deep
Available: August 1st, 2023

Name: Rambi the Rhino Expansion Set
Age: 7+
Price: USD 10.99 / EUR 9.99 / GBP 8.99
Pieces: 106
Product No.: 71420
Dimensions: 6cm high, 11cm long and 5cm wide
Available: August 1st, 2023

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Email: media@lego.com

SOURCE: LEGO