Tag Archives: SEAT

SEAT S.A. Appoints Sven Schuwirth as Executive Vice-President for Sales and Marketing, Overseeing SEAT and CUPRA Brands

(IN BRIEF) SEAT S.A. has appointed Sven Schuwirth as the new Executive Vice-President for Sales and Marketing, overseeing both SEAT and CUPRA brands, starting from February 1, 2024. This appointment marks a natural progression in Schuwirth’s career at SEAT, where … Read the full press release

CUPRA and Wilson Introduce Revolutionary LT Padel Racket Inspired by UrbanRebel Racing Concept

(IN BRIEF) CUPRA, in collaboration with Wilson Sporting Goods Co., has revealed the innovative CUPRA Wilson LT Padel Racket, the third racket developed under this partnership. Designed entirely by CUPRA and crafted by Wilson, the racket draws inspiration from CUPRA’s … Read the full press release

Renowned Film Director J.A. Bayona Becomes CUPRA Global Ambassador for Creativity and Innovation

(IN BRIEF) Spanish film director and producer J.A. Bayona has been named a global ambassador for CUPRA, a Spanish automotive brand, to promote creativity and innovation. The collaboration was announced at an event in CASA SEAT, strengthening CUPRA’s connection to … Read the full press release

CUPRA Joins Forces with 37th America’s Cup in Barcelona, Unveils “CUPRA Cube” Countdown Timer

(IN BRIEF) CUPRA, an automotive brand, has entered into a strategic alliance with the 37th America’s Cup, one of the world’s major sporting events, taking place in Barcelona for the first time. To mark this partnership, CUPRA unveiled the “CUPRA … Read the full press release

SEAT’s SEAT al Sol 2: Major Expansion of Solar Power for Electric Vehicle Production

(IN BRIEF) SEAT S.A. is set to significantly expand its solar energy capacity with the installation of 39,000 new solar panels across its three production facilities in Martorell, El Prat, and Barcelona. This expansion, known as SEAT al Sol 2, … Read the full press release

CUPRA Presents Latest Car Models to FC Barcelona Women’s Team

(IN BRIEF) CUPRA, the Spanish automotive brand, visited the FC Barcelona Women’s team training facility to gift each player with one of their latest car models. The players had the choice between the fully-electric CUPRA Born and the CUPRA Formentor … Read the full press release

SEAT and Volkswagen Prioritize Spanish Suppliers for Electric Vehicle Project

(IN BRIEF) SEAT S.A. and the Volkswagen Group have taken a significant step towards localizing the production of electric vehicles by allocating over 75% of the material costs for the Small BEV project to suppliers based in Spain. This move … Read the full press release

CUPRA Expands to Paris with Inaugural City Garage, Showcasing Electric SUV

(IN BRIEF) CUPRA, the Spanish automaker, has made its mark in Paris by opening its first CUPRA City Garage on the prestigious Boulevard de la Madeleine. The new City Garage, celebrated with an event featuring French pastry chef Jeffrey Cagnes … Read the full press release

CUPRA Honored with 2023 Effectiveness Grand Prize for Innovative Brand Strategy

(IN BRIEF) CUPRA has been awarded the 2023 Effectiveness Grand Prize by the Spanish Association of Advertisers (AEA) for its advertising and communication strategy developed in collaboration with &Rosàs and PHD Media since its launch in 2018. Additionally, CUPRA received … Read the full press release

Lucas di Grassi Joins ABT CUPRA for the Upcoming Formula E Season

(IN BRIEF) Lucas di Grassi, the most successful driver in Formula E history, is making his return to the competition as part of the ABT CUPRA team for the forthcoming season, set to commence in Mexico on January 13, 2024. … Read the full press release

ABT CUPRA XE Secures Double Podium Finish at Island X Prix in Sardinia

(IN BRIEF) ABT CUPRA XE achieved an outstanding performance at the Island X Prix in Sardinia during the Extreme E season. The team, led by drivers Klara Andersson and Sébastien Loeb, secured a podium finish in both races, earning a … Read the full press release

CUPRA and Italian eyewear brand L.G.R Introduce Trio of Stylish Sunglasses in Their Second Collaborative Collection

(IN BRIEF) CUPRA has partnered with Italian eyewear brand L.G.R for the second time to unveil a new eyewear collection. The collaboration features three sunglasses models: Tribe, Reunion Metal Explorer, and Nomad II, each embodying the unique design perspective and … Read the full press release

SEAT and CUPRA Extend Partnership with Catorce/DDB as Global Creative Agency for Next Three Years

(IN BRIEF) SEAT S.A. and its brands SEAT, CUPRA, and SEAT MÓ have expanded their partnership with Catorce/DDB, a Barcelona-based creative agency. Catorce/DDB will continue as the global creative agency for the automotive company under a new three-year contract starting … Read the full press release

SEAT Makes History as First Car Manufacturer to Utilize Recycled Materials from the Ocean

(IN BRIEF) SEAT is partnering with SEAQUAL INITIATIVE and Autoneum to enhance sustainability and circular economy efforts. SEAT becomes the first car manufacturer to utilize LABEL blue by BORGERS® recycled materials, which will help remove over 2 million plastic bottles … Read the full press release

Volkswagen, Skoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles report positive Q1 performance

(IN BRIEF) Volkswagen Group’s volume brands, Volkswagen, Škoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles, have published a quarterly report for the first time, showing their positive performance in the first quarter of 2023. The report reflects a doubling of operating profit … Read the full press release

Volkswagen Group informa un impresionante crecimiento en la entrega de vehículos eléctricos en el primer trimestre de 2023

(NOTICIA EN BREVE) En el primer trimestre de 2023, el Grupo Volkswagen entregó 141.000 vehículos eléctricos (BEV), un aumento del 42 % en comparación con el mismo período de 2022. Europa fue el principal contribuyente a este crecimiento, con un … Read the full press release

Volkswagen Group Reports Impressive Q1 2023 Electric Vehicle Delivery Growth

(IN BRIEF) In the first quarter of 2023, Volkswagen Group delivered 141,000 electric vehicles (BEVs), an increase of 42% compared to the same period in 2022. Europe was the main contributor to this growth, with a 68% increase in deliveries. … Read the full press release

SEAT recognized for initiatives around mental health and pandemic response

(IN BRIEF) SEAT S.A. has won the European Sport & Healthy Company 2022 award in the Gold category for its projects related to the health and physical activity of its employees and of Spanish society in general. Among them were … Read the full press release

Thomas Schäfer to succeed Murat Aksel as Chairman of ŠKODA AUTO’s Supervisory Board

Thomas Schäfer, Chairman of the Board of Management of Volkswagen Passenger Cars and Head of the ‘Volume’ brand group , succeeds Murat Aksel, who is stepping down as Chairman but will remain a member of the Supervisory Board Schäfer: “ŠKODA … Read the full press release

Thomas Schäfer sucederá a Murat Aksel como presidente del Consejo de Supervisión de ŠKODA AUTO

Thomas Schäfer, presidente del Consejo de Administración de Volkswagen Passenger Cars y director del grupo de marcas ‘Volume’, sucede a Murat Aksel, quien deja el cargo de presidente pero seguirá siendo miembro del Consejo de Supervisión Schäfer: “ŠKODA es una … Read the full press release

Thomas Schäfer to succeed Thomas Schmall as Chairman of the Board of Directors of SEAT S.A.

(PRESS RELEASE) MARTORELL, 1-Jul-2022 — /EuropaWire/ — SEAT S.A., a Spanish car manufacturer part of Volkswagen Group, has announced the succession of Thomas Schmall by Thomas Schäfer as the Chairman of the company’s Board of Directors. Schäfer, CEO of Volkswagen … Read the full press release

Thomas Schäfer wird Nachfolger von Thomas Schmall als Vorsitzender des Board of Directors der SEAT S.A.

(PRESSEMITTEILUNG) MARTORELL, 1-Jul-2022 — /EuropaWire/ — SEAT S.A., ein zum Volkswagen Konzern gehörender spanischer Automobilhersteller, hat die Nachfolge bekannt gegeben von Thomas Schmall durch Thomas Schäfer als Vorstandsvorsitzenden der Gesellschaft. Schäfer, CEO der Marke Volkswagen, wird die Position zum 8. … Read the full press release

EIT InnoEnergy welcomes Volkswagen as its new shareholder

(PRESS RELEASE) BERLIN, 3-Nov-2021 — /EuropaWire/ — Volkswagen AG (ETR: VOW3), one of the world’s leading manufacturers of automobiles and commercial vehicles, has announced it will become a new shareholder of EIT InnoEnergy, the world’s leading innovation engine for sustainable energy. … Read the full press release

CUPRA heads towards an electrified future with the production start of 204PS CUPRA Leon e-HYBRID

CUPRA Leon e-HYBRID now available in both 5-door and Sportstourer body styles with a power output of 204PS, in addition to the 245PS variant Plug-in hybrid variants to account for more than half of CUPRA Leon sales The introduction of … Read the full press release

SEAT strengthens its commitment to promoting LGBT+ diversity and inclusion in the workplace

(PRESS RELEASE) MARTORELL, 5-Feb-2021 — /EuropaWire/ — Spanish automobile manufacturer SEAT announces that it has joined the Board of Directors of REDI (Business Network for LGBT+ Diversity and Inclusion), the first business and expert network on diversity and inclusion in … Read the full press release

CUPRA Formentor a strong contender for the Car of the Year 2021 award

The Car of the Year 2021 is judged by a panel of 60 prestigious motoring journalists from across Europe, representing 23 countries The final winner will be announced on March 1st (PRESS RELEASE) MARTORELL, 8-Jan-2021 — /EuropaWire/ — Sports car … Read the full press release

SEAT to invest EUR 7 million for the development of new automotive battery lab in Martorell

The new Test Center Energy requires an investment of more than 7 million euros Vehicles, cell modules and battery groups can be tested in the facility’s 1,500 m2 area and 1.3 megawatts of testing capacity The future centre will position … Read the full press release

2020: SEAT’s 70th anniversary: From Barcelona 92 Olympics’ electric SEAT Toledo to 1982’s SEAT Panda “Papamóvil”

(PRESS RELEASE) MARTORELL, 10-Aug-2020 — /EuropaWire/ — Spanish automobile manufacturer SEAT, part of Volkswagen Group, has announced it is celebrating its 70th anniversary during 2020. The automaker’s rich history includes 70 years of ingenious approach: peculiar cars, for celebrities, for … Read the full press release

SEAT to unveil the new SEAT Ateca 2020

The new SEAT Ateca 2020 brings a design evolution to the compact SUV thanks to its more emotional exterior design language and its updated interior The compact SUV offers a fully connected user experience for customers The new SEAT Ateca … Read the full press release

Drive-in theatres: German TV channel SAT.1 and SEAT host live concert of pop star Tim Bendzko

(PRESS RELEASE) MARTORELL, 18-May-2020 — /EuropaWire/ — Spanish automaker SEAT in partnership with the first privately owned TV network in Germany SAT.1 announced they hosted an exclusive live concert with the German pop star Tim Bendzko that was organised as … Read the full press release

CUPRA expands team to achieve EUR 1 billion turnover — appoints Wayne Griffiths as Chairman of the Board

(PRESS RELEASE) MARTORELL, 2-Mar-2020 — /EuropaWire/ — Wayne Griffiths has been appointed Chairman of the Board of Directors of CUPRA. The appointment expands Griffiths’ responsibility as SEAT Executive Vice-President for Sales and Marketing and CUPRA Chief Executive Officer. CUPRA Board … Read the full press release

SEAT partners with Ametller Origen to bring healthy and sustainable cuisine to CASA SEAT

Ametller Origen café-restaurant to open at the ground floor of CASA SEAT (PRESS RELEASE) BARCELONA, 25-Feb-2020 — /EuropaWire/ — SEAT selects Ametller Origen as its partner to cater to the culinary needs of CASA SEAT. SEAT’s multidisciplinary venue in the … Read the full press release

SEAT appoints new executive Vice-president for Purchasing

(PRESS RELEASE) MARTORELL, 22-Aug-2019 — /EuropaWire/ — SEAT announces the appointment of Alfonso Sancha as new executive Vice-president for Purchasing. He will assume his position on September 1st and will be a part of the SEAT Executive Committee. He will … Read the full press release

Sustainability award for SEAT in recognition of its commitment to natural gas as an alternative fuel for sustainable mobility

Sustainability award for SEAT in recognition of its commitment to natural gas as an alternative fuel for sustainable mobility

(PRESS RELEASE) MADRID, 27-Jun-2019 — /EuropaWire/ — SEAT has been recognised for its commitment to natural gas as an alternative fuel by the Sedigas, the Spanish Gas Association. The recognition is in the form of the “Energy and Sustainability” award, … Read the full press release

Top Employer’s recognition for SEAT comes as a beacon for attracting external talent

(PRESS RELEASE) MARTORELL, 31-Jan-2019 — /EuropaWire/ — SEAT’s recognition as a Top Employer in Spain consolidates the company’s commitment to the professional development of its more than 15,000 employees. Top Employer has given the car maker its seal of approval for … Read the full press release

JAC Volkswagen Automotive Co., Ltd. held groundbreaking ceremony for the New Energy Passenger Vehicle Project R&D Centre located in Hefei, Anhui Province, China

The R&D centre will be located in Hefei and will focus on key areas such as electrification, connectivity and autonomous driving Thanks to the strong support of shareholders, among them SEAT, JAC Volkswagen will continue moving forward with its innovation-driven … Read the full press release

SEAT and Snam partner to support the implementation of natural gas and renewable gas infrastructure, research and development projects

The strategic agreement aims at supporting the implementation of CNG and bio-CNG infrastructure and research and development projects SEAT is the brand with the most comprehensive CNG vehicle lineup in Europe Snam is a European leader in gas infrastructure and … Read the full press release

SEAT named leader in digital transformation by Financial Times study

The report by the Financial Times singles out 100 leading European companies in the field of digitalisation The selected companies stand out for their ability to adapt to new technologies in an innovative way SEAT, recognised for tackling digital challenges … Read the full press release

Audi A1 now exclusively made at SEAT plant in Martorell, Spain

The Audi A1 becomes the second premium car made in Spain after the Audi Q3 The new Audi A1 will enhance synergies and efficiencies with SEAT Ibiza and Arona MARTORELL, 10-Oct-2018 — /EuropaWire/ — Production of the Audi A1 is already … Read the full press release

SEAT marks its entry into the large SUV market with the launch of Tarraco

Tarraco is SEAT’s third SUV and represents the company’s entry into the large SUV market, completing the family line-up, joining the Arona and Ateca The large SUV offers greater flexibility for customers with both 5 and 7-seater options The Tarraco … Read the full press release