Tag Archives: Kantar

Vodafone and Recommerce© Unveil Sustainable Shift: Europeans Favor Refurbished Phones

(IN BRIEF) The latest Recommerce© Barometer, presented in collaboration with Vodafone during Mobile World Congress 2024 in Barcelona, reveals a significant surge in European consumer interest in refurbished smartphones. Key findings indicate that over half of Europeans are now open … Read the full press release

Deutsche Telekom Retains Title as Germany’s Most Valuable Brand, Achieves Record-Breaking Brand Value

(IN BRIEF) Deutsche Telekom secures its position as the most valuable German brand, according to the BrandZ study “Top50 Most Valuable German Brands” by Kantar. With a brand value of $73.5 billion, marking an 18% contribution to the total ranking … Read the full press release

Kantar names SEB among Sweden’s top 10 most valuable brands

(IN BRIEF) SEB, a leading Swedish bank, has been ranked as the eighth most valuable brand in Sweden by Kantar, a global data analytics and brand consulting company. The ranking is based on a global survey of 20,100 brands in … Read the full press release

Bain Capital acquires majority stake in Kantar from WPP valuing the data and research firm at EUR 3.54 billion

Bain Capital acquires majority stake in Kantar from WPP valuaing the data and research firm at EUR 3.54 billion

(PRESS RELEASE) LONDON, 15-Jul-2019 — /EuropaWire/ — Kantar, WPP’s global data, research, consulting and analytics business, will be acquired by Bain Capital according to an agreement signed by WPP and Bain Capital. The deal sees Bain Capital taking over the … Read the full press release

Significant reduction in people’s likelihood to stereotype others reported in an unprecedented experiment by Unilever and University College London

Significant reduction in people's likelihood to stereotype others reported in an unprecedented experiment by Unilever and University College London

The unique experiment conducted by Unilever and University College London went on to look into how to unlearn stereotyping (PRESS RELEASE) LONDON & NEW YORK, 18-Jun-2019 — /EuropaWire/ — Advertising and marketing professionals across Unilever and its lead agency partners, … Read the full press release

Kantar’s The Futures Company expands its Asia-Pacific operation with new office in Shanghai

Names Kunal Sinha as Chairman, Asia-Pacific SHANGHAI, 11-8-2014 — /EuropaWire/ — The Futures Company is pleased to announce the opening of an office in Shanghai, expanding its Asia-Pacific operation following the successful launch of a Singapore office in 2013. The Futures Company … Read the full press release