Global Brands Focus on the Intersection of Supply Chain Security and Consumer Engagement at Amsterdam Conference
AMSTERDAM, 25-Feb-2016 — /EuropaWire/ — Jeremy Geelan, chairman & CEO of the 21st Century Internet Group, Inc., will be one of the keynote speakers at Systech International’s upcoming conference on serialization, global brand protection and consumer safety titled: Uniquity Europe, 2016.
Systech, a global leader in brand protection technologies, will host the conference, which will bring together global brand managers, supply chain and anti-counterfeiting experts, analysts and media on April 6-7, 2016 at the Amsterdam Marriott Hotel.
Geelan, an executive academy member of the International Academy of Digital Arts & Sciences, is also conference chair of the International IoT Expo™ conference series and a domain expert on “The Future of the Future,” as well as conference chair for Industry of Things World USA 2016.
Geelan is well known for his special focus on the Internet of Things (IoT) and on connection & collaboration technologies (co-technology).
“Serialization, track and trace and authentication are backbone technologies that enable the true Internet of Things,” says Geelan. “Ultimately, every product will be tracked throughout the supply chain directly to consumers, where brands will be able to engage with those consumers.”
Geelan is the founding editor-in-chief of several groundbreaking online publications, including Wireless Business & Technology, Web 2.0 Journal, Social Computing Magazine, Cloud Computing Journal and New Paradigms Journal. He served in 2008–13 as conference chair of Cloud Expo® – widely acknowledged to be the largest Cloud Computing & Big Data event in the world.
With the rapid transformation of the global supply chain, the world requires trust, security and efficiency more than ever. Today’s brands are thinking long-term strategies beyond machinery and existing processes to safeguard their brands and engage with consumers.
“Uniquity Europe is the platform enabling our industry to collaborate in developing future-proof technologies that bridge the gap between packaging equipment, serialization, authentication and consumer engagement to create a trusted supply chain,” said Manfred Voglmaier, senior director, Europe, Systech International.
Systech is the global leader in serialization, track-and-trace, authentication and engagement. In addition to big pharma, leading players in crop sciences, animal health, contract packaging and the food and beverage industries use the company’s technologies.
Register for UNIQUITY Europe at http://systechone.com/uniquity2016eu/.
About Systech International
With offices in Princeton, NJ and Brussels, Belgium, Systech is the global technology leader in product safety, and consumer and brand protection. Systech pioneered serialization and is defining the future of authentication.
Trusted by 19 of the top 20 pharmaceutical companies, Systech unifies and optimizes enterprise serialization, track and trace, and authentication technologies to ensure regulatory compliance, mitigate risk, and drive efficiency and profitability.
For 30 years, Systech’s innovation has led best practices for key brands across the pharmaceutical, life science, food and beverage, and consumer packaged goods industries.
Marketing, Systech International
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